The relationship of Artificial Intelligence (AI) and Personalizing Marketing Content Based On Emotional Analysis Of Consumers in Palestine

Supervisor Name

Mohanad Abumandil

Supervisor Email

mohanad.mandel@gmail.com

University

Al azhar university gaza

Research field

Business Administration

Bio

AI-driven emotional personalization in shaping Egyptian consumer behavior and its potential to enhance brand loyalty

Description

This research investigates the role of AI-driven emotional personalization in shaping palestinian consumer behavior and its potential to enhance brand loyalty. With the growing use of digital marketing, understanding how consumers emotionally respond to personalized content has become a key factor for engagement and business success.